12 essential tips to maximize your return on investment

Get the most out of your rental business with ShoreSummerRentals.com. Please take a moment to review the 12 essential tips to maximize your return on investment.

#1 - Ask Guests for Reviews
Reviews play a crucial role in influencing travelers' booking decisions. Be sure to send an email to all guests on their departure date thankiing them for staying in your home including a link to review their stay at your home. Rentals with reviews are more likely to attract bookings, as travelers often rely on reviews to assess the quality of accommodations. Positive reviews can enhance your property's reputation and increase its appeal to guests.
>> Tips on how to ask for reviews.

#2 - Follow-up Rental Emails with a Phone Call
Following up a rental lead with a call can significantly increase your chances of securing the booking. Our research has revealed that personal contact, such as a phone call, is far more effective than email communication alone. When you take the initiative to reach out directly to potential renters, you demonstrate your commitment to providing exceptional service and can address any questions or concerns they may have more effectively.

#3 - Check Rental Lead List Often
Don't forget to check out our exclusive Rental Lead List for our active owners. This list is constantly updated with several new requests daily from renters looking to book a vacation rental, but do not feel like searching for one on their own. Remember, you will also receive emails directly from renters interested in YOUR home, to your email account on file so be sure to check your emails daily and respond immediately so you don't miss out on the rental! You can find this list by logging into your account and clicking on the purple button in the top right of your dashboard. Your listing needs to be active to access.

#4 - Accept Credit Cards from Guests
Stripe Connect allows you to effortlessly accept credit card payments from your guests. Say goodbye to the hassle of checks or complicated payment processes. Payments are directly deposited into your bank account, ensuring swift and efficient transactions. As more guests prefer using credit cards, adapting to this trend is essential for staying competitive.
>> View Stripe fees associated with this feature.

To start accepting credit card payments, login to your ShoreSummerRentals.com account and click on the orange "BILL YOUR GUEST" button. See image below. You will need to create an account with Stripe.com via the SSRNJ.com dashboard.
>> Get started here.

#5 - Import/Export Calendars with Ical
If you advertise your vacation rental on other platforms, you can link all of your Ical calendars to prevent double bookings..
>> View details here.

#6 - Be Sure Your Calendar is Up to Date
Please update your calendar regularly. Keeping your availability calendar current is essential to maintaining your ranking. Failure to update your calendar may result in penalties affecting your listing's visibility and performance. We recommend updating your calendar at least once a month to ensure accuracy and avoid any negative impact on your ranking.
>> Update your calender here.

#7 - Be Sure Your Rates are Posted
To ensure your property appears in traveler searches that include specific dates, it's essential to have available rates for those periods. Failure to include rates may result in penalties affecting your visibility in search results. Make sure to provide rates for all relevant dates to maximize your property's exposure to potential guests. Thank you for your attention to this matter, as it helps maintain a positive experience for hosts and travelers.
>> Update your rates here.

#8 - Evaluate your Main Membership Type
If you're looking to boost your booking potential, selecting the right membership type can significantly impact your rental income. While opting for a cheaper membership might seem like a cost-saving measure upfront, it could actually result in a loss of several thousands of dollars in potential bookings. Ranking on the first page of our listings is crucial, as this is where most travelers click, similar to how Google search results function. While a basic listing may suffice in some cities, if you're not generating enough leads, we strongly advise upgrading.

Take the time to understand how our listing results are sorted and compare all aspects of our main membership types. By investing in a membership that offers enhanced visibility and features, you can increase your chances of securing bookings and maximizing your rental income. Don't hesitate to reach out if you need assistance or guidance in selecting the right membership type for your property. We're here to help you succeed in the rental market.
>> Compare our Main Memberships here.

#9 - Utilize Add-Ons
Our Add-Ons are strategically crafted to elevate your property's visibility and traffic, ultimately leading to increased rental income. Listings featuring Add-Ons consistently secure substantial bookings and revenue. Explore our range of Add-Ons designed to enhance your listing:

  • Top Ranking Spots: Secure prime positions in search results to capture maximum traveler attention.
  • Specials Pages: Highlight exclusive deals and promotions to attract more bookings.
  • Newsletter Blasts: Reach a wider audience through dedicated newsletters, showcasing your property to potential guests.
  • Social Media Blasts: Amplify your property's presence across social media platforms, engaging with travelers and driving traffic to your listing.
     

Unlock the full potential of your rental property by utilizing our Add-Ons. Elevate your visibility, attract more guests, and boost your income with these powerful marketing tools.
>> View our Add-Ons here.

#10 - Quality Photography
Crafting compelling titles and descriptions is crucial for attracting potential guests, but when it comes to showcasing your property, remember that "a picture is worth a thousand words!" Investing in professional photography and staging can significantly enhance your listing's appeal and attract more bookings.

Professional photographs capture the essence of your property, highlighting its best features and creating a positive first impression for potential guests. By staging your property effectively, you can create inviting and aspirational images that resonate with travelers and entice them to book.

Ensure that your photographs showcase each room in its best light, emphasizing key selling points such as stunning views, spacious living areas, and stylish decor. High-quality images that accurately represent your property will inspire confidence in potential guests and increase the likelihood of bookings.

Don't underestimate the power of visual content in the vacation rental market. Invest in professional photography/staging to elevate your listing and stand out from the competition.
>> Contact us for our recommended real estate photographers.

#11 - Recommend SSRNJ.com and receive $100 credit for each new host
If you know other owners who have not given us a try yet, please spread the word. We offer a gracious referral credit program which could pay for your next renewal.
>> View details here.

#12 - Write a positive review for SSRNJ.com and receive a jumbo beach towel.
At ShoreSummerRentals.com, we strive to provide the best possible service to our valued customers. Your feedback is crucial to us, and we would be grateful if you could take a moment to share your experience with others. Your honest opinion helps us understand what we're doing right and how we can improve. We would love to send you a gift for a positive review.

Here's a quick guide on how to leave a review:

  1. Click on our Google review link.
  2. ​​​​​​​Sign in to your Google account (if you're not already signed in).
  3. Rate your experience and write a brief review.
  4. Contact us with your mailing address to mail your beach towel.
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